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June 3, 2020 By Brooke 2 Comments

How To Use Mock Ups

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This post may contain Amazon and other affiliate links. Using these links, I earn a small commission at no additional cost to you.

How to use mockups to sell your products. What is a mockup and where do I find them? Get all the details here. via @brookeberry

Every business and online shop needs to have amazing images in order to sell their products. But not every business owner is a great photographer, and those just getting started may not have the budget to hire one. Let me tell you a secret to getting amazing images for your website: product mock ups. Today I will show you how to use mock up photos to promote your products.

Wood sign mockup showing a wood sign design in a kitchen with lemons and a yellow checkered tea towel.
This is an example of a product mock up. If you make wood signs this would be a great image to use to promote your products!

What is a Mock Up?

A mock up is a styled photo showing a product in use. For example, if you designed logos, svg files, or sublimation images you could take the digital file and place it on an styled stock image using a photo editing program like photoshop.

This buffalo plaid shamrock svg file is shown placed on a mockup image to see how it would look on a baby bodysuit. Get the free svg here.

Using a mock up saves you time and money because you don’t need to physically make every design. The mock up image allowing others to see what it will look like.

How to find mock ups and stock photography for your business

My favorite site to purchase mock ups is Design bundles. A few shops I buy from frequently are Southern Market Designs, Parker Berry Designs, and October Mockups. I typically design svg files for kids clothing, mugs, pillows, and other crafty items so tend to look for those items. You can also use a mockup logo for business cards, letterhead, and promotion objects – there are thousands of other shops that sell mock up templates for every item you need.

How To Use Mock Ups to sell and share digital products
Do you design art prints? Show your customers what it will look like framed!

How To Use A Mock up

Start with your blank mock up image. They are available as both jpg files and photoshop files. If you are just starting out with image editing I recommend buying a jpg image format. This allows you to simply place the image of your design on a layer right on top of the photo. You won’t have to adjust the file to match the perspective of the photo.

The mug mock up shown below is a perfect example of a great mock up for beginners. Often the designs shown in the shop will have the shop logo across the image – don’t worry. The image you download after purchasing will be blank. This is to protect the seller from people stealing their images.

How to use mockups to promote your craft products to sell.

How to add Your Art and Images inside stock photography

Open the mock up photo in your photo editing software. I prefer adobe illustrator but other photo programs would work as well.

Open your png of your design (a png has a transparent background). Copy and paste it to the mock up image window. Place it on top of the mock up image. Scale your design file to fit into the mock up image. Save as a jpg and you are done! Here is an image of a svg I made for a friend – I wanted to show it to her before making the mug itself.

There are free photo editing programs available both online and for desktop use.  The most popular I have used or seen recommended are Canva, Pixlr, GIMP, and Adobe Photoshop Express (app). These budget friendly alternatives have some limitations, but test them out yourself and see what works best for you.

If you are a more advanced photoshop user, look for a PSD file with a smart object. This is a photoshop file that the designer has added a smart object over the image that will adjust your logo design. If you are familiar with this program then that is a different tutorial to look into. Just know that photoshop is required for a mockup with a PSD file format. When in doubt, stick to JPG. If you are interested in a video walkthrough of this process let me know!

Have you ever used a mockup for your business? I would love to know what questions you have and help in any way I can.

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Filed Under: Crafts, Cricut Tutorials Tagged With: how to, mockup, photoshop, tutorial

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Comments

  1. Pam Dudek says

    July 3, 2020 at 6:41 pm

    I love your designs and blog. I was also blessed with three boys. 🙂

    Can your svg designs be used for a small business. I was unable to find any licencing information on your site. Please advise.

    Thank you,

    Reply
    • Brooke says

      July 4, 2020 at 11:29 am

      They are for personal use only, but feel free to contact me if you want to talk about a commercial license.

      Reply

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Brooke - Brooklyn Berry Designs

Hey, I’m Brooke!

I am a mom to 4 boys in Calgary, Alberta.  I love learning how things are made, singing to the radio loudly, and can’t stop talking. Fueled by diet coke and chaos, I can often be found working on a project.  You can hang out here for craft ideas and tips, games and activities to do with kids, plus FREE svg files and printables.

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